Motorola Launches Moto E and Moto G 4G in Australia

30 June 2014

Motorola’s Moto range is only 10 months old, and yet it is already the most successful line of phones in the company’s long history. Beginning with the Moto X and followed shortly by the now best-selling Moto G, Motorola is about to introduce two more Moto-branded phones to the Australian market.

The first is an upgraded version of the Moto G, complete with dual SIM slots and 4G capability. This is big news. Quite literally the only thing we didn’t like about the original Moto G was that it was limited to 3G broadband.

The new Moto G will cost AU$325, or $76 more than the original 3G version. It will be available through retail stores sometime within the next month. The old model will continue to be available for a price tag of AU$249.

The second new Motorola phone is the ultra-affordable Moto E, which will also hit shelves during July.

Moto E could be best in class

The Moto E will debut for a stunningly-low price of AU$179. At well under the two hundred mark, it has the potential to be a big hit with a range of demographics.

Like its siblings, it will come running Android 4.4, with a guarantee to see Android updates as quickly as The Moto X, or the Nexus line of smartphones.

It has a 4.3 inch display with a resolution of 540x960, giving it 256 pixels per inch (ppi). That is by quite a margin the best resolution and pixel density around this price range and is only 70ppi less than an iPhone’s Retina display.

Storage isn’t great out of the box. At just 4GB you’ll have very little room for music or apps. Fortunately, there’s a MicroSD slot that can support up to a further 32GB if you have a card. Of course that would mean buying one for most people, but 4GB is fairly standard for this end of the market.

The dual-core 1.2GHz CPU and 1GB of RAM should handle Android 4.4 well. Once the next version rolls around later this year – Android L – it should do even better. Google has done great things in the last few updates of its OS to make lower-specced phones function more smoothly and Android L will be no exception.

There’s also a 5MP rear camera, a 1980mAh batter that should last a full day but no longer, dual SIM slots, and all the regular stuff like WiFi, USB 2.0, and Bluetooth etc.

Of course, being an ultra-affordable phone the Moto E is limited to 3G. At this price it would never be able to support 4G anyway, so it’s less a flaw than it is a sacrifice.

Probably our favourite feature of the Moto E is the replaceable rear plates or “Motorola Shells”. Shells have already been introduced by Motorola with the Moto G. Essentially there is a range of differently-coloured rear shells available for purchase. This means you can switch them around to change the look of your phone whenever you get bored of the current theme. Alternatively you could even do it to match whatever you’re wearing that day.

We like it when tech allows for this kind of personal touch. After all, your phone is something that you have on you every day, so it should say as much about you as the shoes you wear or bag you carry. There’s no reason to be stuck with a boring black rectangle in your pocket when you could mix and match up your own options.

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